I set up James Ward Productions in 1996, after working as a clapper loader on commercials for Howard Guard. My first commission was to film and edit the building of the ABN/AMRO bank (now RBS) in Bishopsgate, London. The 2 year contract involved filming on a monthly basis for contractors, Balfour Beatty. The result was several films and edits for the Project Manager, to show progress of the building to his peers and culminated in an event film for the topping out ceremony. The film was shot using one of the first Mini-DV cameras, the Sony VX-1000 and really set the way for the future of the business – working for big businesses using the latest technology to produce high end productions. And we haven’t stopped!
I have gone on too produce a wealth of films for clients in a variety of areas. Fashion, finance, retail, FMCG, PR, marketing to name a few. During the Balfour Beatty contract i started to work for one of the worlds top PR agencies – Weber Shandwick, producing work for a range of their clients, including Siemens, Unilever, Bols, Samsung etc. The work took me all over the world and I soon set up an office in Primrose Hill, London. I continued to work for a diverse range of brands, including one of my main clients, Marks and Spencer, creating films for there latest fashion ranges and innovations such as the ‘unstainable’ mens trousers! One of our biggest projects to date, was to film 25 fashion shows in New York, Paris and London over one month for Swarovski, showing short designer profile overviews and giving rise to the Swarovski TV channel. I designed and set up the TVchannel in 2007, with help of a programmer to create a CMS, which we maintained over a four year period. We produced most of the content for the channel and filmed a wealth of celebrities and upcoming designers from major events in the arts world. We also live streamed the first fashion show in London in 2007, working with an outside broadcast team. We have made a variety of films for sponsors of arts, sports and fashion in the last few years, as well as produced films for investment firms and charities.
We became ‘JWPTV’ limited in 2007 and James Ward continues to work as a Producer and Cameraman on corporate films, along with a long standing relationship with a talent pool of freelance cameramen and editors. James Ward has also made 3 short films which have all lead to developing a feature film ‘Is She Worth It’ which is to be filmed in spring 2013.